Don’t sucker for appalling 10-percent image compression from Smush plugin.

WordPress Mobile Speed

Updated: July 2020

There are no affiliate links on PagePipe.

We hated it when Yahoo sold Smush to these marketing guys: WPMU DEV (Owned by Incsub of Australia).

They added a new feature that is old as the hills: lazy load. A feeble attempt to differentiate the image compression plugin.

The best Lazy Load plugin has no weight and no cost:

Lazy Load by WP Rocket

That’s right. Same lazy load feature as the WP Rocket paid plugin – for free.

Read about how to get the other Smush features here for less.

There are various free lazy-loading plugins that add no extra load time to your pages – and also are free.


Steve Teare
performance engineer


More Unconventional Speed Tips from PagePipe



If MailChimp messes up delivering your free report, email us and we’ll kick their monkey butt.


Other Related Resources

Build with Empathy