Free report debunks 24 WordPress-related errors and falsehoods.

Our “Healing WordPress Distress” report is 5,656 words.
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Healing WordPress Distress, Free 29-page report, 8.5 x 11 inch, 323k download.

This free report debunks 24 WordPress-related errors and falsehoods. They are perpetuated either accidentally or deliberately. Most of our shared insights are about WordPress speed misconceptions. Some notions and half-truths are actively “marketed” to create website-owner anxiety to sell unneeded services, themes, or plugins. We give some alternative recommendations to consider.

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Viewers hate slow pages. Our goal: under 2-second load times. 1 second is even better.


1. WordPress is *easy*
2. Speed and SEO
3. Facebook
4. Google Analytics
5. Post Comments
6. CDNs and speed
7. Caching plugins
8. WP Smush plugin
9. Paid vs. free plugins and themes
10. Too many plugins
11. Google Webfonts
12. Global site drag
13. Google PageSpeed Insights
14. Speed test scores
15. Minification
16. jQuery
17. Gzip
18. Hosting speed performance
19. WordPress image optimization
20. Expressive aesthetics
21. Web designers are accountable
22. Site redesign
23. User Experience
24. The “WordPress Way”

We bleed speed.

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Learn how the most popular plugins and ideas waste your time – and hurt web speed. Includes important tips for mobile speed without coding.