MailChimp & speed

WordPress Mobile Speed


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Isolate MailChimp overhead to only the signup page with selective activation. You’re doing things right for speed with a gateway signup page. Now we just need to switch off global loading.

If you have a MailChimp signup on your homepage, our recommendation is having the signup form on a separate page with an image link – or even better offsite at MailChimp. This we call inter-site offloading. It keeps the API off of critical pages. We do this regularly on rebuilds but it is your call. This is a tune up and not a rebuild. The value question is: “How many MailChimp email signups do you get from the homepage each month?” The server wait probably slows loads by 300 to 500 milliseconds.



Steve Teare
performance engineer
May 2021


PagePipe Site Tuning Services for Speed

Instead of band-aid approaches, we drill down to the root cause of your slow site. This is origin optimization. Also known as site tuning. To do this, we analyze site components:

  • Hosting
  • Theme
  • Plugins
  • Scripts and third-party services.
  • Images and media library.
  • We minimize globally loading plugin effects.

Find out more details about Site TuningGet Speed!


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